TOP SEVEN GREENWASHINGS!
Now that green is trendy, marketers are starting see green when they hear the term ‘green’. As the green movement grows, so does the amount of ‘green-wash’ out there - stuff that is marketed to look ‘green’, organic or healthy, but in reality is anything but. Every industry seems to be susceptible to green-washing, from consumer goods, to buildings, to food. Here are the top ten worst examples of greenwash we’ve ever seen…
1. ‘Eco-shaped’ bottled water
2. Hybrid SUVs
3. Carbon credits
4. ‘Eco-friendly’ Mega Mansions
5. ‘Organic’ restaurants that don’t server vegetarian food
6. The Swiffer
7. ‘Clean Coal’